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Meta Revives Smartwatch Development with Camera Feature

Meta Revives Smartwatch Development with Camera Feature
Editorial
  • PublishedJuly 29, 2025

Meta is reportedly reviving its smartwatch project, potentially launching this September alongside new smart glasses. According to a report from DigiTimes, the tech giant is working on a wearable device that may feature a built-in camera and is designed to complement the anticipated “Meta Celeste” smart glasses. This renewed focus on smartwatch development comes as Meta aims to compete more directly with established players like the Apple Watch.

Previously, plans for a smartwatch featuring two cameras were shelved, but it appears Meta is reconsidering its approach. The exact purpose of the camera remains unclear, but its integration could allow the smartwatch to utilize AI capabilities similar to those found in the Ray-Ban Meta smart glasses, which already incorporate advanced features that leverage camera technology.

If Meta successfully launches this smartwatch, it could differentiate itself in the crowded smartwatch market with its dual functionality alongside the new smart glasses. Interestingly, Apple had also explored the idea of an Apple Watch with a camera, focused on visual intelligence, but those plans were reportedly canceled.

Upcoming Meta Products and Possible Launch Timeline

Meta appears to be gearing up for a series of product launches, including the rumored Meta Quest 4 and the recently introduced Oakley Meta HSTN glasses. The anticipated smartwatch is expected to arrive in time for the Meta Connect event scheduled for September 17, 2023. While DigiTimes noted that it remains uncertain whether the smartwatch will debut at this event, the timing suggests a significant reveal could be on the horizon.

As Meta seeks to expand its product lineup, the introduction of a smartwatch that integrates seamlessly with its smart glasses could enhance user experience and offer new functionalities. The potential pairing of these devices indicates a strategic move to innovate within the wearable technology sector.

While the exact details about the smartwatch remain under wraps, the possibility of showcasing it at the Meta Connect event could generate considerable interest. If Meta continues to advance its smartwatch plans, it may carve out a unique niche in a market dominated by established competitors, particularly if the rumored camera feature proves to be a key selling point.

As the tech landscape evolves, the competition among wearable devices intensifies. Consumers and industry watchers alike will be keen to see how Meta positions itself as it ventures into this renewed smartwatch territory.

Editorial
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