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Entrepreneur Dawon Matthews Builds $1 Million Empire in Two Hours

Entrepreneur Dawon Matthews Builds $1 Million Empire in Two Hours
Editorial
  • PublishedOctober 4, 2025

Dawon Matthews, a 33-year-old entrepreneur based in Houston, has transformed his early setbacks into a thriving business empire. With a portfolio that includes 17 rental properties, multiple service enterprises, and two food trucks, Matthews has achieved remarkable financial success. Notably, his food truck, Goodies Soul Kitchen, generates over $1 million annually, averaging nearly $20,000 per week with profit margins close to 50%.

Matthews’ journey is a testament to resilience and smart business strategies. Drawing inspiration from established franchises like Chick-Fil-A, he has adopted operational practices that emphasize efficiency and customer satisfaction. His approach allows him to manage his diverse ventures while working just two hours a day.

Building a Diverse Portfolio

Starting from modest beginnings, Matthews faced numerous challenges during his youth. These experiences fueled his determination to create a better future. Today, his real estate investments have laid a solid foundation for his wealth. Owning 17 rental properties, he has tapped into the lucrative housing market of Houston, which has seen significant growth in recent years.

In addition to real estate, Matthews runs several service businesses that cater to various needs within his community. This diversified portfolio not only enhances his income streams but also mitigates risks associated with relying on a single source of revenue.

Success with Goodies Soul Kitchen

The standout achievement in Matthews’ business journey is Goodies Soul Kitchen, one of his two food trucks. This venture has rapidly gained popularity, drawing in locals and visitors alike. By applying business principles he studied from successful franchises, Matthews has crafted a model that combines quality food with exceptional service.

The food truck operates with a keen focus on efficiency, allowing Matthews to maximize profits while minimizing his time investment. The impressive profit margins highlight the effectiveness of his operational strategies and customer engagement methods.

Matthews’ story resonates with aspiring entrepreneurs looking to navigate the challenges of starting and running a business. His experiences illustrate that with the right mindset, strategic planning, and commitment, it is possible to build a successful enterprise that allows for a balanced lifestyle.

As he continues to expand his business ventures, Matthews remains dedicated to fostering growth in his community and inspiring others to pursue their entrepreneurial dreams.

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