Amex Raises Platinum Card Fee to $895: New Perks Spark Debate

UPDATE: American Express has just announced a significant change to its Platinum Card, raising the annual fee by $200 to $895. This decision comes alongside a fresh lineup of perks that have ignited discussions among cardholders about the card’s value.
The fee increase has not sparked the outrage seen earlier this year when Chase raised its Sapphire Reserve fee from $550 to $795, leading to a wave of cancellations. Instead, many Amex Platinum users seem to embrace the new offerings, which include $75 quarterly credits at retailers like Lululemon, $400 for restaurant reservations through Resy, and a $200 credit for purchasing an Oura ring, Uber One membership, or Walmart+ service.
While some cardholders celebrate these perks, others express skepticism about their relevance to their lifestyles. The new structure shifts the card’s focus from traditional point accumulation to an array of benefits that may not appeal universally. For example, the Lululemon credit is fantastic for fitness enthusiasts but irrelevant for those who do not shop there.
Discussions on social media and forums reveal a blend of excitement and concern. Some users are contemplating creative solutions to maximize their benefits, such as reselling gift cards or unused items. The sentiment appears to echo a broader trend where cardholders weigh the pros and cons of these perks against the annual fee.
Ben Bergman, an Amex Platinum user, shared his enthusiasm, stating, “I already used my Resy credit last night. I’ll also use the Lululemon and $400 hotel one very easily.” He feels the new benefits significantly outweigh the cost, illustrating a divide among users.
As the world adjusts to this fee increase, the question remains: will the perceived value of these perks hold strong amidst varying consumer preferences? Cardholders must now assess their spending habits and whether the new benefits align with their needs.
With the Amex Platinum Card’s revamped structure, the implications for both loyal users and potential new customers are significant. As of now, the card remains a coveted choice for many, but its worth depends heavily on individual lifestyles and spending patterns.
This announcement is likely to influence the credit card market significantly as competitors respond to Amex’s bold move. Financial experts suggest keeping an eye on how other card issuers might adjust their offerings in response to this shift.
Stay tuned for further updates as this story develops.