Pvolve Expands Rapidly with Nearly 30 Studios and New Leases
Pvolve, a clinically-backed functional fitness franchise, is experiencing significant growth, having nearly 30 studios operational as of August 27, 2025. The company aims to reach a total of 40 locations by the end of the year, reflecting a robust demand for its unique approach to fitness.
The recent expansion is underscored by the signing of five new studio leases in key locations across the United States. These new studios include: Pvolve San Francisco at 301 Howard St., Pvolve Pleasantville at 17 Washington Ave., Pvolve Scottsdale Waterfront at 7135 E. Camelback Rd., Pvolve San Antonio at 7959 Broadway St., Suite 600, and Pvolve Louisville at 3723 Lexington Rd., Suite 203.
Alex Puccillo, Executive Director of Franchise Development, remarked on the strength of the brand’s development pipeline, stating, “Five new leases and growing presale activity show how excited consumers are about the Pvolve method.” He emphasized the confidence entrepreneurs have in this franchise model, which is evident in the momentum across the system.
Pvolve’s rapid growth is not just reflected in its studio openings. The brand is also advancing its franchising efforts, with over 50 additional studios currently in development, five locations in presale, and another five undergoing lease reviews. This marks the fastest growth phase in the company’s history, driven by a strong interest in functional movement and long-term health.
As Pvolve continues to attract franchise partners from diverse backgrounds, including health care and corporate leadership, the brand is fostering sustainable businesses within local communities. The franchise model allows partners to offer a hybrid of in-studio classes, digital streaming, and proprietary equipment, thus reaching a broader audience.
The enthusiasm surrounding the brand is echoed by Julie Cartwright, President of Pvolve, who stated, “Every new studio represents people coming together to strengthen their bodies and their confidence.” She expressed excitement about the energy and commitment from both new franchise partners and the existing community, highlighting the positive trajectory for the second half of the year.
Franchise opportunities remain open in high-growth markets across the United States, including Texas, Florida, and North Carolina. Pvolve is actively seeking single- and multi-unit operators who are passionate about health and wellness, aiming to build a community through functional fitness. Interested parties can learn more about franchising by visiting https://pvolvefranchise.com.
Founded by Rachel Katzman in 2017, Pvolve has established itself as a leader in the fitness industry. It is the first and only clinically-proven brand in the functional fitness space, setting new standards for women’s health. The Pvolve Method is supported by a Clinical Advisory Board of medical professionals and highly credentialed trainers, ensuring effective workouts that prioritize safety and results.
In June 2023, actress and producer Jennifer Aniston partnered with Pvolve, endorsing the method after personal experience as a member. She described Pvolve as “transformational,” further elevating the brand’s profile in the competitive fitness market.
Pvolve’s hybrid fitness model offers a comprehensive experience through a streaming membership that includes over 1,500 on-demand classes, live virtual sessions, and targeted series accessible via web and mobile apps. This innovative approach, combined with the opening of physical studio locations, positions Pvolve as a frontrunner in the fitness industry, catering to the evolving needs of health-conscious consumers.
For more information about Pvolve and its services, visit https://www.pvolve.com and https://pvolvefranchise.com.
