Broadway Theaters Mobilize Against Caesars’ Times Square Casino

UPDATE: Theater owners on Broadway are urgently rallying against plans to build a casino at 1515 Broadway, warning that this development could jeopardize the future of New York’s iconic Theater District. The proposal, backed by Caesars Entertainment, SL Green, and Jay-Z’s Roc Nation, has sparked fierce opposition among local theatergoers and business owners.
In a surprising move, attendees at Broadway shows have recently discovered flyers in their Playbills urging them to voice their opposition to the casino. The Broadway League, representing 24 theaters, is actively distributing pamphlets as part of a campaign to garner public support ahead of a critical advisory vote on September 30, 2023. League President Jason Laks emphasized the project poses a direct threat to the cultural and financial ecosystem of Broadway, warning it could lead to a decrease in audience numbers and potential job losses.
The proposed casino is set to occupy the building currently housing the Minskoff Theatre, where the popular production of The Lion King is staged. Opponents argue that the casino would not only harm local businesses but also exacerbate crime and traffic issues in the bustling Times Square area.
In response, Caesars Palace maintains that the casino will enhance the neighborhood rather than compete with Broadway. A company spokesperson stated that the project aims to create jobs and boost tourism while benefiting local businesses. High-profile supporters, including rapper Fat Joe and radio host Charlamagne tha God, have voiced their approval at public hearings, highlighting the economic advantages they believe the casino would bring.
Despite the support, skepticism remains rampant among local residents and community organizations. Activists argue that the casino could fundamentally alter the neighborhood’s identity and strain public resources. Digital billboards throughout Times Square now display messages such as “No Times Square Casino,” reflecting the growing grassroots opposition.
The final decision regarding the casino will rest with a six-member Community Advisory Committee, which includes representatives from city and state offices. Their input will be crucial in determining whether a license for the project will be granted, making this a pivotal moment for the future of Times Square and its renowned Theater District.
As the advisory vote approaches, the stakes are high for the Broadway community. With fierce advocacy on both sides, all eyes will be on the outcome of this contentious debate.