Google Rolls Out Star-Studded Pixel Event with Major Celeb Partnerships
UPDATE: Google just unveiled a spectacular lineup of celebrity appearances at its annual Pixel event in Brooklyn on October 4, 2023. The tech giant is not only investing heavily in AI talent but is also splurging on star power to elevate its product launches.
The “Made by Google” keynote kicked off with a dazzling video montage featuring celebrities exchanging the Pixel phone. Among the stars were podcaster Alexandra Cooper, NBA superstar Stephen Curry, and golf champion Bryson DeChambeau. Hosted by comedian Jimmy Fallon, the event set a high-energy tone right from the start.
Throughout the presentation, Fallon showcased his interactions with various celebrities, including Curry and the Jonas Brothers, using the Pixel’s messaging features. The event’s celebrity roster was extensive, with appearances from Peloton instructor Cody Rigsby, who demonstrated the capabilities of the new Pixel Watch 4, and Kareem Rahma introducing a segment criticizing the return of wired earbuds.
In a groundbreaking move, Google announced a partnership with Stephen Curry, appointing him as its “Performance Advisor” across Google Health, Pixel, and Google Cloud. This collaboration aims to enhance the technology and functionality of Google’s products, as highlighted in a humorous skit during the event.
The star-studded event culminated with a special music video featuring the Jonas Brothers, shot entirely on the Pixel 10 Pro. With Rick Osterloh, Senior Vice President of Platforms and Devices, stating, “Why not have a game-changing launch event?” it’s clear that Google is committed to making a significant impact in both technology and entertainment.
This year’s event showcased a notable increase in celebrity involvement, signaling Google’s strategy to leverage high-profile partnerships amidst the booming competition in the tech industry. As their search and advertising business flourishes, Google’s efforts to attract top-tier talent in both AI and entertainment are more crucial than ever.
Expect more developments as Google continues to innovate and expand its influence in the tech landscape, blending technology with celebrity culture in unprecedented ways. The impact of this event will resonate as new features and collaborations unfold in the coming months.
Stay tuned for updates on how these celebrity partnerships will shape the future of Google’s products and services.
